ASM

The initials ASM are the acronym for the Arts Santa Mònica cultural center in Barcelona, Spain. ASM was the center's custom corporate typeface from 2008 to 2013. ASM is an energetic, monospaced, highly legible typeface. It consists of two original weights, with an underlined version –used on some of the original corporate applications– all with their companion italics.

ASM Regular
36.00 € /
Algorithm
We developed this typeface specifically to address the needs and characteristics of the graphic system that defines the brand identity of Arts Santa Mónica. The type's stand-out feature is how it combines a "normal" style with an underscore variation that strongly reinforces brand awareness and recognition. This derives from the defining characteristic of the wordmark, an underscore that emphasizes the absence of the four A's composing the symbol. This underlined version allows for a quick and effective implementation of the corporate identity. The monospaced typeface combines different contemporary typographic standards to evoke a clean, industrial aesthetic.
ASM Regular Italic
36.00 € /
Engine
We developed this typeface specifically to address the needs and characteristics of the graphic system that defines the brand identity of Arts Santa Mónica. The type's stand-out feature is how it combines a "normal" style with an underscore variation that strongly reinforces brand awareness and recognition. This derives from the defining characteristic of the wordmark, an underscore that emphasizes the absence of the four A's composing the symbol. This underlined version allows for a quick and effective implementation of the corporate identity. The monospaced typeface combines different contemporary typographic standards to evoke a clean, industrial aesthetic.
ASM Bold
36.00 € /
Released
We developed this typeface specifically to address the needs and characteristics of the graphic system that defines the brand identity of Arts Santa Mónica. The type's stand-out feature is how it combines a "normal" style with an underscore variation that strongly reinforces brand awareness and recognition. This derives from the defining characteristic of the wordmark, an underscore that emphasizes the absence of the four A's composing the symbol. This underlined version allows for a quick and effective implementation of the corporate identity. The monospaced typeface combines different contemporary typographic standards to evoke a clean, industrial aesthetic.
ASM Bold Italic
36.00 € /
Software
We developed this typeface specifically to address the needs and characteristics of the graphic system that defines the brand identity of Arts Santa Mónica. The type's stand-out feature is how it combines a "normal" style with an underscore variation that strongly reinforces brand awareness and recognition. This derives from the defining characteristic of the wordmark, an underscore that emphasizes the absence of the four A's composing the symbol. This underlined version allows for a quick and effective implementation of the corporate identity. The monospaced typeface combines different contemporary typographic standards to evoke a clean, industrial aesthetic.
ASM UD Regular
36.00 € /
Binary
We developed this typeface specifically to address the needs and characteristics of the graphic system that defines the brand identity of Arts Santa Mónica. The type's stand-out feature is how it combines a "normal" style with an underscore variation that strongly reinforces brand awareness and recognition. This derives from the defining characteristic of the wordmark, an underscore that emphasizes the absence of the four A's composing the symbol. This underlined version allows for a quick and effective implementation of the corporate identity. The monospaced typeface combines different contemporary typographic standards to evoke a clean, industrial aesthetic.
ASM UD Regular Italic
36.00 € /
Operating
We developed this typeface specifically to address the needs and characteristics of the graphic system that defines the brand identity of Arts Santa Mónica. The type's stand-out feature is how it combines a "normal" style with an underscore variation that strongly reinforces brand awareness and recognition. This derives from the defining characteristic of the wordmark, an underscore that emphasizes the absence of the four A's composing the symbol. This underlined version allows for a quick and effective implementation of the corporate identity. The monospaced typeface combines different contemporary typographic standards to evoke a clean, industrial aesthetic.
ASM UD Bold
36.00 € /
Midrange
We developed this typeface specifically to address the needs and characteristics of the graphic system that defines the brand identity of Arts Santa Mónica. The type's stand-out feature is how it combines a "normal" style with an underscore variation that strongly reinforces brand awareness and recognition. This derives from the defining characteristic of the wordmark, an underscore that emphasizes the absence of the four A's composing the symbol. This underlined version allows for a quick and effective implementation of the corporate identity. The monospaced typeface combines different contemporary typographic standards to evoke a clean, industrial aesthetic.
ASM UD Bold Italic
36.00 € /
Debugging
We developed this typeface specifically to address the needs and characteristics of the graphic system that defines the brand identity of Arts Santa Mónica. The type's stand-out feature is how it combines a "normal" style with an underscore variation that strongly reinforces brand awareness and recognition. This derives from the defining characteristic of the wordmark, an underscore that emphasizes the absence of the four A's composing the symbol. This underlined version allows for a quick and effective implementation of the corporate identity. The monospaced typeface combines different contemporary typographic standards to evoke a clean, industrial aesthetic.
ASM Regular
Regular
Regular Italic
Bold
Bold Italic
UD Regular
UD Regular Italic
UD Bold
UD Bold Italic
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
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Z
a
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f
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j
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p
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w
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0
1
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À
Á
Â
Ã
Ä
Å
Æ
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Ð
È
É
Ê
Ë
Ì
Í
Î
Ï
Ł
Ñ
Ò
Ó
Ô
Õ
Ö
Ø
Œ
Þ
Š
Ù
Ú
Û
Ü
Ý
Ÿ
Ž
à
á
â
ã
ä
å
æ
ç
ð
è
é
ê
ë
ì
í
î
ï
ı
ł
ñ
ò
ó
ô
õ
ö
ø
œ
þ
š
ß
ù
ú
û
ü
ý
ÿ
ž
&
¡
!
¿
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(
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[
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{
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}
«
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"
°
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,
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$
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*The complete set is not displayed, see the PDF for more details.
Special Packs
ASM Pack
8 Weights
Regular, Regular Italic, Bold, Bold Italic, UD Regular, UD Regular Italic, UD Bold, UD Bold Italic
140,00 € /